Facebook Webinars – A Terrific Way to Generate Leads
Facebook Webinars Are the Future
Well, here’s the first question. “If you aren’t using webinars to get your message out, then why not?”
And question #2, “If you are using webinars, are you using them via Facebook yet?”
Webinars are fast becoming the preferred method of attracting new leads to business. And there’s good reasons for that. Webinars allow you to personalize your message. In other words, your potential customers can put a name with a face, or more importantly, a message with a face.
It allows you to get into more detail about whatever it is your promoting. If you’re using the right software then you can stream prerecorded videos about your product or service, or upload and display presentations.
You can even invite guest speakers on your broadcasts.
This interaction with your attendees allows you to build that “Know, Like, and Trust” that is so important when building relationships with your customers.
It’s impossible to do these types of things with other types of advertising methods, ie., an email campaign.
That is why you are seeing a proliferation of webinars these days from all the top internet marketers, as well as the average small business owner just trying to get his product or service out there to the masses.
It’s a powerful medium when used properly.
However, it’s easy for your webcast to get lost in all the shuffle with all the webinars that are being offered today. It seems like every time I turn around I get another invitation to attend one.
So one of the things to consider when thinking about doing a webcast is to differentiate yourself from the crowd. And one of the ways to do that is to have Facebook Webinars.
Why Facebook Webinars?
Other than the fact that you can stand out from the crowd with Facebook Webinars, there are other advantages to them as well. Facebook is social. Facebook is viral. Letting people know to join your Facebook Webinar, and then having them let others know to join it as well is one of the advantages of Facebook. And with the right software, you can provide incentives for people to invite others to your broadcast. For instance, you might give away a free download in the form of a PDF Report if someone invites 2 people and those 2 people attend. And the software tracks the attendees for you and unlocks the free gift when the required number of people show up on the webcast. And when they join, the link to the webcast is posted on their Facebook Wall letting others know they’ve joined the webcast, which provides another viral component.
With the right software you can also display a timed link, at the proper moment in the webcast, where your attendees can get further information or purchase the product or service you’re promoting via your Facebook Webinar. This is very important since you don’t necessarily want to display the link immediately before you’ve had a chance to conduct your webcast. If you did so, your attendees could click on it and see what you’re promoting before giving you the opportunity to tell them about it.
And, with the correct software, you want your attendees to have a chat area where they can ask questions or make comments about the webcast as it is ongoing. And these posts would show up on their Facebook Wall as well, providing more viral juice to your Facebook Webinars.
Software Needed for Facebook Webinars
There are really only 2 pieces of software you need to start broadcasting LIVE Facebook Webinars.
- ViralWebcaster
- Meet Cheap
ViralWebcaster allows you to embed your webinar directly into your Facebook page without having to worry about any special coding requirements that Facebook demands. It’s all been done for you behind the scenes.
Meet Cheap is a webcasting software provided by Global Virtual Opportunities (GVO). It can be purchased for less than $20 a YEAR, and allows you, in combination with ViralWebcaster, to offer all the features mentioned above.
Imagine being able to broadcast LIVE on Facebook, and using the viral nature of Facebook to spread your message. Without trying to sound hypie, this really is revolutionary. Don’t get left behind.
Get Your Facebook Webinars Setup Today!
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