Archive for May, 2010

Article Spinning the Easy Way

Article spinning is a great technique for building backlinks to the web sites that you desire to promote.

But what exactly is Article Spinning and why is it effective if used properly?

Article spinning is the process of taking an article and creating multiple articles from the original by rewriting the content with different words and phrases to convey the same meaning as the original.

Unique Content is Critical

The more rewriting is done the better because it provides unique content which you can then submit to various sites like article directories and blogs.

Search engines like Google ignore duplicate content so that is why it is critical to create unique content. So, for instance, if you were to submit the same article to over 100 different article directories, it would not be very effective because the search engines would ignore the duplicates and not allow you to create multiple backlinks to any web site you might mention in your article. But if you were to submit different articles which had been spun from the original then they would be effective because they would be unique.

Manage Your Backlinks

Another important factor in article spinning is managing the number of backlinks you create when submitting your articles. And what is meant by that is that the backlinks need to appear “natural”. In other words, they need to appear as though other web sites chose to link to your web site because they found the content of your article interesting and relevant to their audience.

If you create too many articles, and therefore backlinks, too quickly then the search engines have calculations that diagnose this and they will actually penalize you for trying to “game the system”. So if one day Google analyzes their data and suddenly sees 100 backlinks show up to your web site, and no backlinks existed prior to this, then they would assume that these backlinks were created artificially and they might even ban your web site from getting any traffic. So it’s very important to build your backlinks slowly over time.

But how do you do this?

First of all, how can you easily spin your articles?

And secondly, how can you submit those articles to various sites to build backlinks “naturally”?

Download “Easy Article Spinner”

“Easy Article Spinner” is completely free and is terrific at spinning articles. Download Easy Article Spinner.

However, it’s not one of these ineffective spinners that spits out articles that are incomprehensible and make no sense. No, you have to do some work to make your articles unique but it will be worth it in the long run.

What I do is take each sentence of my article and spin it an additional 2 times so that I create 3 different versions of each sentence. If you have an article that has 20 sentences think of all the different possible articles you can create. What about 30 sentences? Or even 40?

And creating the different versions of each sentence is easy as the name would imply. You simply surround each sentence with the parentheses signs, { to begin the sentence and } to end it. In between each variation you enter the pipe sign which looks like |. So an example might look like the following:

{Easy Article Spinner is terrific|Easy Article Spinner is fantastic software|Easy Article Spinner is as easy as the name implies}.

Do this for each sentence in your article and you will be on your way to creating multiple articles with unique content and creating hundreds of backlinks for your web site.

Submit Your Articles

There are a lot of companies out there that promise to submit your articles to great sites in order to provide you good backlinks. But I have found one company that stands out above the others and delivers what they promise. And, they do what a lot of other companies don’t do. They use what is called article “dripping” technology which means they release your spun articles a little at a time so that your backlinks are built slowly over time. Remember, you want to make your backlinks look “natural” to the search engines. “Article Marketing Automation” does that.

“Article Marketing Automation” is not free. Most good submission services are not. In fact, many cost a lot more than AMA does. But they are one of the best and for the price you cannot beat it.

Download Article Marketing Automation.

Helpful Hint

The cool thing about “Easy Article Spinner” and “Article Marketing Automation” is that they are almost seamless and work together so well. There is almost nothing that you need to do to copy your article from “Easy Article Spinner” to AMA and start spinning your articles. In fact, the {} variables work exactly the same in both.

However, there is one small change that you will need to make.

Instead of using a pipe variable | to separate the spun sentences, AMA uses the tilde sign which looks like ~.

So what I do is copy my article from “Easy Article Spinner” to a text editor like notepad and then find and replace all the pipe variables with the tilde variable. Then simply copy the new article with the tilde signs into the AMA editor.So in the above example the new article would look as follows:

{Easy Article Spinner is terrific~Easy Article Spinner is fantastic software~Easy Article Spinner is as easy as the name implies}.

Now you are ready to spin your articles by publishing them to the many sites that AMA has in its list.

Before long you will be an article spinning wizard and creating hundreds of backlinks which will give your web sites high page ranks in the search engines. And high page ranks means lots of free targeted traffic. And targeted traffic is the name of the game when it comes to being successful online.

I hope this helps you in your quest to be a marketing expert.

Gary Chappelle avatar

Gary Chappelle

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Affiliate Marketing Secrets

One of the easiest and fastest way to make money online in through affiliate marketing. This is when you send visitors to someone else’s product sales page, they make the sale and deliver the product, and you get a percentage of the sale price as you commission (usually 50% or more for digital products).

The benefits of this are

  1. You can get started almost immediately because you don’t have to create a product, write the sales page, design the website, develop marketing materials, or set up the ordering, billing & delivery system.
  2. You have almost no investment of time because you don’t have to do the customer support or deal with billing or technical issues.
  3. You have nearly zero risk because you already know the product sells. So if you send visitors you will get paid.

Looking at these benefits, it’s clear that affiliate marketing is the way to go!

The downside is…

After all your hard work of generating traffic to the sales page, you will never see any of those visitors again. Most of them will not buy on their first visit, which means you’re losing over 90% of the traffic right off the top. And of the 10% or less that do buy, the product owner will be able to sell to them again, but you will not.

What’s the solution?

Simply put, you need to capture the name and email of your visitors *before* sending them to the product sales page. This way you can follow up with them and keep sending them back to the sales page to increase your chances of making the sale. And if you’re really on top of your game, you’ll then send to a pre-sales page in between.

Here’s what these affiliate marketing strategies will do for you:

  1. You’ll be building your own list of potential customers that you can market to again and again.
  2. You’ll be pre-selling them by providing valuable information and then casually linking to the product sales page in the context of this information.

In order to set a system like this up, you will need the following affiliate marketing tools:

  1. A Video Squeeze Page (with video)
  2. One or more content-rich Pre-Selling Pages
  3. At least a 5-Part Email Followup Series

The video squeeze page is where you’ll direct your traffic instead of directly to the product sales page. It captures the name and email of your visitors and puts them into your autoresponder, which then begins sending out the 5-part email series. Then it redirects them to your pre-selling pages after they subscribe to your email series.

All of this together increases your chances of making the sale by up to 500% so it’s well worth the effort of setting it up. And once it’s set up, it runs automatically – you just keep sending visitors to the squeeze page.

If you don’t have the time or expertise to set it all up yourself, you can use something like Affiliate Silver Bullet. Services like this design the enter system (the video, the video squeeze page, the email series, the content pages, etc). The benefit is that it’s much less expensive then you could do it yourself, and it’s instantly set up. The downside is that other people will be using the same affiliate tools as you. But the internet is pretty big, so this isn’t much of a concern.

The other route you can take is to hire people on Elance to create and implement the various aspects for you. Either way, it’s an important step that you need to take if you’re going to be serious about your business.

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